The Dove Self-Esteem Project
The Dove Self-Esteem Project (DSEP) mission is to empower the next generation through body confidence education, so they can reach their full potential.
DSEP's goal is to empower over 250 million young people around the world by 2030, through the use of their body confidence and self esteem themed educational tools .
What is the Youth Board?
It is a carefully selected group of young individuals coming from around the globe, who have a passion for topics around body image, youth mental health and share a desire for positive impact through advocacy and education. The Youth Board is all about speaking with those people who are at the frontline of body image challenges, sharing and co-creating solutions to the cross-cultural issues that Dove want to address. Dove works with the Youth Board to discuss strategy, new intervention and general insights.
Clementine Prendergast
Clementine Prendergast, who has been working with DSEP for the past three years. In 2019 she developed a global strategic framework for DSEP advocacy, as well as assisting in the partnership with Women Deliver - overseeing the development of the digital university and architecting the Youth Board. In 2020 she managed the Dove Youth Board pilot with fifteen Young Leaders around the world. In 2021 she successfully led the board of twenty-three members. In 2022, efforts were scaled down and with a renewed focused on community building supported bottom up advocacy initiatives. In 2023, global insights and frontline learnings were prioritised, optimising Youth Board efforts.
Why we are useful.
Get the chance to collaborate with our Youth Board members, & discuss about on-going projects, deep diving in our brand truths and revaluate them altogether.
This collaboration provides an excellent platform to gain valuable insights and perspectives from the younger generation, allowing for a more holistic evaluation of Dove’s mission.
By involving the Youth Board in these discussions, you are tapping into the energy, creativity, and innovative thinking that young minds bring to the table. Their unique viewpoints and experiences can offer fresh ideas and solutions, helping Dove adapt and stay relevant in a rapidly changing world.
Deep diving into the brand’s truths during these discussions is a crucial step in understanding and aligning with your the core values, ethics, and long-term objectives of the brand. Re-evaluating these truths alongside the Youth Board ensures that they remain relevant, resonate with the youth of today, and reflect the evolving needs of society.
Calling all Dove brand members!
Don’t miss this golden opportunity to collaborate with the Dove Youth Board as a research and insight resource for your campaigns and projects.
